Category Archives for "Blog"

May 20

Are You Targeting the Wrong Audience?

By David Sahly | Blog

Do You Know Who Your Target Audience Is? The fundamental part of any type of marketing, online or offline, is understanding the consumer. Today, identifying the correct audience can be a challenge. With a wide array of niche products comes a variety of consumer preferences. How can you be sure you are marketing to and […]

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May 17

What You Should Know About Social Etiquette in 2016

By David Sahly | Blog

Social Dos and Don’ts Developing a social media presence is one of the most common online marketing tactics for small businesses. It’s a logical first step to increase awareness and develop your company’s brand. But, what if the social media practices you use are actually hurting your business? This comprehensive list of social media guidelines […]

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May 16

What You Need to Know About SEO

By David Sahly | Blog

That You Need to Know About SEO We should all be familiar with Search Engine Optimization (SEO), but just in case here’s a quick refresher. SEO is a compilation of strategies used to improve a website’s ranking position in search engines. Using SEO tactics also helps companies increase the organic traffic to their website and […]

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May 13

How Poor Marketing Choices Impact Clients

By David Sahly | Blog

5 Disastrous Marketing Practices As a business owner, you should be entirely aware that your marketing tactics directly impact the success of your business. If you or your company are employing strategies that consumers view as unprofessional or irritating, you could see a decrease in revenue. Likewise, if you are conducting marketing practices that are […]

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Feb 10

Ten SEO Commandments for 2016

By David Sahly | Blog

The point of SEO and digital marketing was once to get page views. But what good is attracting traffic to your site, if you do not get conversions and sales? It’s not enough today to have bodies come through your front door. With tight marketing budgets, aggressive revenue targets and cutthroat competition, businesses like yours […]

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