Category Archives for "Blog"

Sep 05

Top 8 Apps You Should Use For Marketing

By David Sahly | Blog

Apps Are Becoming an Asset in Marketing The internet doesn’t stop moving when you walk away from your desk.  That’s why mobile marketing apps are incredibly useful. Top-of-the-line marketing software has made its way to smartphones and tablets.  With the 8 apps listed below, you’ll be able to stay in touch while you’re on the […]

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Aug 31

The Top 3 Factors Influencing Search Rankings

By David Sahly | Blog

What You Need to Know About Search Rankings In recent years, search engines have evolved dramatically. The rise of semantic search has been the prime mover behind the biggest search changes. Today’s intelligent search engine algorithms can understand synonyms and language patterns. They’re also capable of learning what we like and delivering personalized search results. […]

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Aug 24

Why Automated Link Building is Toxic

By David Sahly | Blog

Why You Should Build Links Properly Today, internet marketers that engage in automated link building practices risk angering Google’s birds and beasts. Three algorithm updates named after animals– Panda, Penguin and Hummingbird– have made it very hard to exploit the way Google organizes search results. If you don’t want your site to get chomped, pecked […]

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Aug 17

Everything you need to know about Google Hummingbird

By David Sahly | Blog

 What Business Owners Need to Know about Google Hummingbird Google’s Panda and Penguin algorithm updates created quite a stir in the SEO world. Changes made during those updates caused major industry changes. After Panda and Penguin, scammers lost a heap of money– but so did a lot of popular brands. At the same time, underperforming domains […]

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Aug 15

Are you Asking SEO Companies the Right Questions?

By David Sahly | Blog

What to Ask When Looking for SEO Internet marketing works. That’s why so many Fortune 500 companies are dumping money into digital marketing campaigns. The average firm devoted 29 percent of its marketing budget to internet marketing in 2014, according to Web Strategies lead marketer Neal Lappe. By 2019, 35 percent of all marketing efforts […]

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Aug 10

Everything You Need to Know About Google Panda

By David Sahly | Blog

Google Panda and Your Website Content Google Panda is an algorithm that works to downrank pages that are low-quality, which means that higher-quality websites with valuable content rise higher in search results. According to their Webmaster Central Blog, Google recommends that website publishers focus on delivering the best possible experience for users. They explicitly state […]

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Aug 08

Is PPC Software Worth the Extra Work?

By David Sahly | Blog

Software Series Part 3 If you want to run a PPC campaign effectively, you need to use software to collect reports, track ads and see how well you’re performing. PPC is in many respects a numbers game.  If you don’t keep track of your numbers, your campaign will go nowhere and you’ll wind up losing […]

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