With a history of providing technological research and advances, the Kitchener-Waterloo area continues to be at the forefront of Canada’s technological scene. This has drawn an enormous number of businesses to the region, many focusing on the future of technological development. This places Kitchener and Waterloo at the forefront of the new focus on the internet as a tool for marketing businesses and expanding client bases. It is no secret that the internet has provided us with access to businesses, services and products that we might not otherwise have encountered. From this desire to see what the world has to offer, search engines were born.
By providing billions of searches every single day, enormous search engines such as Google, Yahoo and Bing provide business owners with the option of marketing their businesses to audiences that have already expressed an interest in purchasing their product or service. This is the inherent value of search engines. As a business owner, your marketing efforts no longer have to convince a prospective customer to purchase your goods or services, you now have access to consumers who have explicitly stated through their search terms that they are looking for your business, you just need to provide them with what they want.
Enter the Kitchener SEO industry. SEO (Search Engine Optimization) is the process of making your website as appealing to major search engines as possible to ensure that it ranks on the first page of search results when your prospective customers are looking for the goods or services your company provides. Since every industry has a set of keywords with hundreds or even thousands of searches every month, there are good odds that if you are not utilizing SEO services, you are losing out on a lot of business that is all going to your competition. Particularly in a technology-driven town as Kitchener or Waterloo, SEO is one of the most important marketing decisions you will have to make regarding your business in the next 5 to 10 years.
The value of SEO has never been higher for business owners. With traditional forms of marketing, promotion and advertising costing more by the day, and search engines becoming more and more prevalent in daily life, SEO grants you the perfect combination of scalable marketing and cost-effectiveness that creates incredible returns on investment and direct access to your target audience. To put the value of SEO in perspective, over 90% of all consumers claim they have used a search engine to research a product, service or company before making a purchasing decision. It is clear that if you are a business owner, missing out on 90% of your potential clients because they can’t find your website is going to hurt your bottom line.
The goal of any SEO campaign is to increase the number of visitors and potential customers that are coming to your website on a monthly basis. By providing them with access to your website through top search engines, you are increasing your potential sales volume exponentially since the vast majority of consumers will turn to the internet to find what companies offer a product or service they want. This is one of the most important factors in increasing sales volume on a monthly basis. Television and radio spots will put your ads in front of a wider audience, but how many of them are looking to pay for your products and services? With SEO, you gain a smaller, targeted audience that are more likely to become customers. This allows you to make the most of your marketing and promotional budget, and to generate as many customers as possible on the smallest investment possible.
With the importance of SEO comes businesses that are capable of utilizing your digital marketing dollars in the most efficient way possible in order to generate as many sales as possible for your business. At Above The Fold Media, we provide Canadian businesses with the opportunity to realize the power of their website and begin generating leads and sales almost immediately on an extremely affordable budget. Starting out in the GTA, Above The Fold has since grown to encompass many areas in Ontario and around Canada, expanding quickly to work for businesses nationwide. We take pride in our ability to generate SEO campaigns for Canadian businesses to help them compete and drive more sales, increasing their revenue and improving their brand recognition.
We are extremely aware of the digital marketing landscape, and it should come as no surprise when we say that competition on the internet is intense. The simple truth is that businesses are beginning to catch on to the value of SEO and are beginning to make use of it. What this means is that your competition in the Kitchener area may already be utilizing SEO to improve their website traffic and lead generation while your business is missing out on all of the revenue this digital marketing technique provides. We know that you want the very best for your business, and our attention to detail and unique campaign creation style give us the ability to deliver on your needs. This results in an SEO campaign that is not only specifically geared towards achieving your goals, but also operates at peak efficiency to ensure that every dollar you are dedicating to marketing your business online is used to generate customers and sales.
Why is Above The Fold Media the go-to digital marketing agency in Kitchener? It all comes down to professionalism, experience and pricing. You will not find an SEO agency in Kitchener that can promote your business as effectively, as quickly, or as efficiently as we have proven we can. Our success is the result of 3 variables:
Our greatest strength lies in our professional SEO team. Each member has years of experience in the SEO industry and dedicates themselves to promoting business through digital means on a daily basis. They keep themselves up-to-date on all developments related to search engines and technical ranking methods, making them a unique team in the digital marketing arena. Unlike many SEO agencies that produce a cookie-cutter strategy for the majority of their clients, we at Above The Fold Media believe in a unique strategy for each and every one of our clients. If your marketing agency isn’t willing to get to know you and your business, how can you expect them to accurately portray your business and represent you online?
Experience is another advantage we hold over many SEO companies in Kitchener. Contrary to popular belief, the amount of time one spends in the SEO industry is not indicative of their skill level or their ability to deliver results for your business. What does dictate the success of an SEO campaign is the SEO provider’s ability to determine strategies that will result in positive results on a month-to-month basis. Our team has years of experience in the SEO industry, but we also strategize every aspect of your SEO campaign from start to finish so we know exactly what results to expect as a result of our work. This ability to determine the exact results of a cause-and-effect scenario such as an SEO campaign are what make us one of the most effective SEO companies in all of Canada.
We also place a lot of value on our ability to generate and utilize unique tools that no other SEO agencies in Canada can provide. As with construction, the ability of the SEO technician is dependent on the tools he has in his tool belt. Our widespread collection of tools and strategies, collected over years of experience in the industry, provide us with multiple avenues to promote your business online and to maximize the potential rankings of your website in as short a time frame as possible. In only a few short months, your business could be leading Google’s rankings in the Kitchener area, and the majority of potential customers looking for your goods and services could be yours!
At the end of the day, the value of an SEO agency is dependent on the results it can generate for its clients. This is where we truly shine. While some SEO companies promise results in a year or more, we have been known to deliver on our campaign promises within 3 months. In addition, we have streamlined our process to ensure that we are working efficiently with our marketing budget to bring you as many visitors to your website as possible without over-spending or having to re-negotiate for more funds. We pride ourselves on making the most of what we have to ensure that you are receiving top-quality SEO results throughout the duration of your campaign with us. Our focus on driving rankings for your website, leads for your business, and sales for your pocketbook has made us one of the most successful SEO agencies in Ontario, and soon to be Canada.
e, you need to keep these potential consumers from being directed to your competition. Ask yourself: if they aren’t getting it from me, where are they going to find it? You need to make sure that you’re not hurting your business because of a poorly optimized website.
With the right SEO campaign designed and implemented specifically for you, will allow for you to take back customers you have lost in the past to your competition. If you are looking for the best SEO company in Markham, give us a call today for a free consultation!